The anticipation for "Pushpa 2: The Rule" has reached fever pitch, with advance ticket sales crossing the historic 2 million mark across India - a record for any Indian film at this pre-release stage. Industry trackers confirm the Allu Arjun starrer has already guaranteed the biggest opening in Indian cinema history, potentially surpassing the combined day-1 collections of "Baahubali 2" and "KGF 2".
Breakdown of ticket sales:
- 850,000 tickets in Telugu states
- 620,000 tickets in Hindi belt
- 380,000 tickets in Karnataka/Kerala
- 150,000 tickets overseas (primarily US/Middle East)
Theater chains are implementing unprecedented measures:
• 24-hour non-stop screenings in 58 multiplexes
• 3 AM "Red Sandalwood" special shows
• Premium pricing (up to ?1500 per ticket in metros)
• 100+ single screens reopening just for Pushpa
The film's marketing strategy has been textbook perfect:
1. Strategic drip-feeding of character posters
2. Viral "Srivaalli" challenge with 12 million participants
3. Pan-India brand collaborations (including Zandu Balm)
4. Innovative theater experiences (sandalwood fragrance in halls)
Trade analysts predict:
- ?150-175 crore India opening day
- $5-7 million US premiere
- 10,000+ shows worldwide
- Potential ?500 crore first weekend
Director Sukumar has reportedly added 12 minutes of new footage after test screenings, particularly enhancing the "Red Rebel" climax sequence. The film's music by Devi Sri Prasad has already broken Spotify records, with "Saami Saami" crossing 150 million streams.
With merchandise sales crossing ?25 crores and the film's OTT rights sold for a reported ?250 crores, "Pushpa 2" is poised to redefine Indian box office economics. The industry awaits December 6th as D-Day for Indian cinema.
Pushpa 2 advance booking 2 million tickets sold historic opening guaranteed
